Category Archives: Featured Articles

Bloody Hell! Meta Descriptions And Meta Keywords Are Back?

By scott kane | Published: March 5, 2010

Those of you who’ve been marketing on the Internet since the 1990’s will remember the hazy far off days when “meta descriptions” where SEO magic, the biggest news on the news sites was somebody called Monica and a mysterious Presidential stain on her dress, and Linux was going to take over the desktop within 12 to 18 months.In 2010 things are different, right? Meta descriptions are out, nobody remembers Monica – or her dress, and Linux has taken over the desktop.

Also posted in 30Dayers, 30days, Download Sites Are Spam, General ISV Issues, Google, ISV Marketing, Starting an mISV, bootstrap isv | Tagged armpits, camels, chickens, dancing baby, emus, fleas, Google, grey blue, html websites, marketing on the internet, meta descriptions, meta keywords, news sites, preamble, relevancy, scrapheap, search engines, snippets, spammers | 2 Comments

Short 2010 SEO Checklist For ISV's

By scott kane | Published: February 12, 2010

There were a number of changes in how the search engines deal with our web sites in 2009. What follows is a brief list of some of things that may warrant attention by ISV’s in 2010.

Also posted in 30Dayers, 30days, Download Sites Are Spam, General ISV Issues, Google, ISV Marketing, Microsoft, Starting an mISV, Uncategorized, bootstrap isv, social networking | Tagged advertiser, buzz words, datacenter, facebook, Google, isv, load time, loading websites, matt cutts, mobile communications, mobile users, moral implications, phenomenal time, reputable web, search engines, server load, shiny thing, time sink, twitter, vps, water closet | 6 Comments

Are You A Social Media Bull Ant?

By scott kane | Published: February 8, 2010

Social media has it’s own native fauna that run around, with out the “flight” mechanism, with large pincers to grip their prey, carrying venom sacks with which to inject us with. Like the Australian Bull Ant this is a primitive species that first appeared millions of bytes ago – on UseNet. While primitive it’s an adaptable survivor. It’s survived the age of the NTTP server, the Dot Bomb Ice Age and is thriving deep in this modern inter-web era of RSS.It’s a ferocious consumer that will “follow” you and attack if you get to near or if it sees you first. Dropping a firecracker in a nest of them is devastating – to you! Attempting to squash them underfoot will result in a painful bite that may need more than an ice pack. There is no commercially available spray for treatment.

Also posted in 30Dayers, 30days, General ISV Issues, ISV Marketing, Starting an mISV, Uncategorized, bootstrap isv, social networking | Tagged acre block, aggressive species, ant nests, ant species, behaviours, big bugger, bull ant, bull ants, cockroaches, earth creatures, fire crackers, forest creatures, life cycles, painful stings, sods, standing army, survivalist, venom, venomous spiders, wildfire | 11 Comments

BoomerApp Promotion On A Brand New Product. 100% Rebate. Klik n' Mix

By scott kane | Published: November 23, 2009

A few weeks ago however a new service was launched from the people who brought the world Bits du Jour. That service is BoomerApp. While Bits du Jour hands our full licences daily BoomerApp is instead a rebate system where-by the customer purchases in the normal way and recieves a rebate form which they return to FastSpring Ecommerce or a local representive who...

Also posted in .Net 2, .net, 30Dayers, 30days, Audio Software, BizSpark, C#, General ISV Issues, ISV Marketing, ISV Software Design, Microsoft, MixAction, Starting an mISV, Uncategorized, User Interface Design, VB.Net, VisualStudio, Windows, Windows 7, bootstrap isv | Tagged audio tools, business principles, crowd, disco, distinct advantages, lizard, pty ltd, sole trader, upsell | Leave a comment