Definition of a Micro ISV. Extract from Wikipedia:
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A Micro-ISV (abbr. mISV or uISV), a term coined by Eric Sink, is an independent software vendor with just one software developer. In such an environment the company owner develops software, manages sales and does public relations.
While it is common to associate Micro ISV’s with downloadable desktop software trials, many Micro ISV’s also produce server side applications – SAS (Software as a Service) and a variety of other business models.